Cultivating a Supportive Community on Social Media for Your Wellness Brand
In the fast-paced digital landscape, social media has become a powerful platform for wellness brands to connect with their audience and cultivate a thriving community. By implementing effective strategies, you can create a space where individuals feel supported, inspired, and engaged. In this blog post, we will explore key strategies to build a genuine community […]
2023 Wellness Social Media Trends to Watch
In 2023, exciting trends are reshaping the way wellness brands connect with their audience. From immersive videos to authentic influencer partnerships, let’s explore the key wellness social media trends that have been redefining the digital landscape and can elevate your brand’s online presence. By staying informed about these 2023 wellness social media trends, you can […]
5 Benefits of Social Media Marketing for Your Wellness Brand
Social media marketing has emerged as a powerful tool for health and wellness brands to differentiate themselves and make a meaningful impact. Keep reading for 5 benefits of social media marketing for your wellness brand! In the crowded and competitive wellness industry, connecting with your target audience and standing out from the competition is essential. […]
5 Tips for Successful Wellness Brand Social Media Marketing
Build Your Online Presence and Engage Your Audience with These Proven Wellness Brand Social Media Marketing Strategies. In today’s digital age, social media has become a critical component of any successful marketing strategy. For wellness brands in particular, social media offers a unique opportunity to build an online presence, connect with customers, and promote health […]
The Do’s and Dont’s of Social Media Marketing During Covid-19
Brands currently face extraordinary changes to their business during this global pandemic. Confronted with remarkable new challenges, many business owners are having to get creative with their social media marketing during COVID-19. However, it is important to remember that consumers themselves are confronting their own personal struggles. Taking advantage of a crisis is not only […]
Leveling Up Your Clean Beauty Brand with Social Media Marketing
Social media and the natural beauty industry are a match made in heaven. In fact, natural beauty brands constitute some of the quickest growing active accounts in Instagram. And, not surprisingly, those are the same brands expanding their customer base with proven social marketing strategies and techniques. Enthusiatic, engaged followers that are highly receptive to […]
The Struggles of Marketing CBD Products in 2020
If you haven’t heard of it already, CBD, or Cannabidiol, is a chemical compound found within hemp. With hemp now legal in the United States thanks to the 2018 Farm Bill, a new market has emerged and many companies are looking to promote their brands. But CBD brands are fighting an uphill battle to educate […]
9 Realities of Running a Business as a Mompreneur
I want to start by saying I wouldn’t trade my daughter for the world. But there are days where it’s extremely challenging to be a mother and run a business. There will be times where you miss important calls, deadlines slip by, and you can’t wait to collapse on your bed and sleep. There are […]
7 Wellness Marketing Tips You Should Be Using in Your Instagram Strategy
How is your wellness brand using Instagram? Are you taking advantage of the explosive growth this social media network can offer? If you’re like most, maybe you make an occasional post here and there. But you should be focusing on Instagram more – a lot more. Instagram is one of the only social media networks […]
5 Wellness Trends That Need to Be On Your Radar in 2019 and Beyond
Every year, it seems something new dominates the wellness industry. With a continued focus on healthy, eco-friendly options, there is no shortage of ideas. Consumers today are increasingly aware of their health and actively seek out products and services that fit their values. The wellness industry caters to value-driven consumers who prioritize being aware and […]
Before Getting Started on Social Media, Here’s What We Need from You
Your success, truly is our success. Since we want to have long-term working relationships with our clients, we want to make sure you have a clear understanding of what is required to be successful on social media. If you’ve spoken to us before then you know, there are so many initiatives that go into having […]
How to Get an Influencer’s Attention + What Goes into a Brand Collaboration (from an Influencer) [Guest Blog by Ginger Harris]
My name is Ginger Harris and I’ve been an influencer since I started my blog, Electric Blogarella, seven years ago. There’s rarely a day that goes by when I don’t get at least one email that says something along the lines of: “We love your blog.” “We found your profile on Instagram.” “Let’s work together.” […]
5 Wellness Brand Social Media Marketing Tips
There has been a ton of conversation surrounding the recent Facebook algorithm change, most of which has an air of panic mode and a hint of “the sky is falling”! We get it. It’s big news. (If you haven’t heard about the latest algorithm change, check out this live video from Social Media Examiner). The main […]
Increasing Sales with Pinterest for Your Lifestyle eCommerce Brand
Believe it or not, many agencies continue to argue against the value of Pinterest for the brands they represent. This is the default response for marketing professionals who haven’t adjusted their strategies to include the relatively young social network. It took two years from launch for Pinterest to go mainstream and when it did, it exploded […]
Social Media Marketing Tips to Try Right Now
Need a couple social media marketing tips to try this week? Get started below: Leverage Post Engagement Ads If you have Facebook post engagement ads running for your brand, it will show on each post on the Facebook page how many people ‘liked’ it. If you click on that link it will show each individual […]
Increasing Sales with Instagram for Your Lifestyle eCommerce Brand
Instagram is more than pretty pictures. With over 600 million active monthly users, Instagram holds endless possibilities for engaging your customer base. The Instagram engagement rate beats not only other social media channels, but also every other traffic source — including YouTube and email. Instagram’s phenomenal engagement rate doesn’t mean you can simply upload a […]
Increase Sales with Facebook for Your Lifestyle eCommerce Brand
For most eCommerce brands, developing a Facebook sales strategy ranks high on the list of marketing priorities. Facebook is the number one social platform for driving traffic and building an audience. How does a lifestyle eCommerce brand turn Facebook fans into repeat customers? Established lifestyle brands are experts in creating compelling and shareable content. They […]
5 Tips to Increase Website Traffic This Month
Getting people to your website is one of the most important objectives of your online marketing initiatives. Obviously converting those visitors is equally important, but let’s say you have amazing things on your site but no one is coming—or you’d like to see a big jump in the number of people who are actually visiting […]