What Sparked the Rapid Rise of the Wellness Industry?

A woman behind a palm leaf

In just a few short decades, the wellness industry has experienced rapid expansion. In this post, we’ll explore the wellness industry growth trends that fueled its transformation into a multi-trillion-dollar global movement. From cold plunges and adaptogenic lattes to clean beauty and wearable tech, consumers are investing more than ever in their health and wellbeing. […]

How to Develop a Successful Social Media Strategy for Your Wellness Brand

A well-executed social media strategy is essential for health and wellness brands to connect with their target audience and establish a strong online presence. If you want to make a meaningful impact in the health and wellness industry, it’s crucial to develop a successful social media strategy. In this blog, we will guide you through […]

TikTok and Instagram Reels for Wellness Brands in 2022

Wellness Content on TikTok and Instagram Reels continues to explode with TikTok now becoming a platform that is impossible for wellness brands to ignore as we enter 2022. As an example, one of the top hashtags on TikTok currently is #SelfCareTips with over 132 million views (and counting). For a wellness brand, this is an incredible opportunity […]