2023 Wellness Social Media Trends to Watch
In 2023, exciting trends are reshaping the way wellness brands connect with their audience. From immersive videos to authentic influencer partnerships, let’s explore the key wellness social media trends that have been redefining the digital landscape and can elevate your brand’s online presence. By staying informed about these 2023 wellness social media trends, you can […]
5 Benefits of Social Media Marketing for Your Wellness Brand
Social media marketing has emerged as a powerful tool for health and wellness brands to differentiate themselves and make a meaningful impact. Keep reading for 5 benefits of social media marketing for your wellness brand! In the crowded and competitive wellness industry, connecting with your target audience and standing out from the competition is essential. […]
Increasing Sales with Pinterest for Your Lifestyle eCommerce Brand
Believe it or not, many agencies continue to argue against the value of Pinterest for the brands they represent. This is the default response for marketing professionals who haven’t adjusted their strategies to include the relatively young social network. It took two years from launch for Pinterest to go mainstream and when it did, it exploded […]
Increasing Sales with Instagram for Your Lifestyle eCommerce Brand
Instagram is more than pretty pictures. With over 600 million active monthly users, Instagram holds endless possibilities for engaging your customer base. The Instagram engagement rate beats not only other social media channels, but also every other traffic source — including YouTube and email. Instagram’s phenomenal engagement rate doesn’t mean you can simply upload a […]
Benefits of Hiring a Marketing Agency vs. Freelancers
So you decided to step up your game and hire a freelancer instead of a marketing agency to manage your Facebook page. And your Twitter account. And your Instagram. And then you needed some web development work and a little SEO optimization… eCommerce… and then you branched out into Google AdWords… added weekly email campaigns… needed […]
Why Social Media Advertising Won’t Work for Your Business
Does Facebook advertising work? If you’re asking this question, chances are your business is experiencing one of three common marketing problems: a lag in sales, dipping site traffic, or a lack of engagement or ‘followers.’ You’d like to turn to social media advertising to address one or all of these problems, which often go hand-in-hand. […]